Did you know there is a free tool that could be helping you promote your music and you are probably not making full use of it? That tool is the Facebook fan page.
When you are out to promote your music and make a more famous artist out of who you already are, first you will find yourself struggling with a very basic thing: where to start. You have a lot of things in your mind. You think of a possible fan base, possible songs, possible marketing approach, et cetera. And if you are working with a time line, you will feel the pressure drive to you two times faster. Now, the first thing that you need to plot on with your plans for indie free music promotion is a schedule. Have time-bound projects and targets so that you will know what to do first and you can prioritize well.
By creating an account on MySpace, artists like you can spread their music to a bigger audience. But this is just half of the battle. Once artists learn how to get more music plays on MySpace, they can reach out to a bigger audience of MySpace users. There are many ways for artists to get more exposure on MySpace. Many of these methods have proven to be effective for artists to get more exposure for their band.
With the iPhone app Instagram (it’s working on an Android version as we speak), artists and bands alike can maximize their exposure by letting in complete strangers to look at their personal photos and ultimately, have them buy their music. How?
What is the main drive for independent artists promote their music on the web? The fundamental incentive for web promotion is the opportunity to get your music heard by people who might otherwise never know that you exist! If people know you exist they can become fans and repeat-listeners. Which of those fans buy CD’s and downloads? Targeted listeners.
Promo Tip #2 Image is everything. Image is the complete package – artist/band name, look, performance, merchandise, and style, to how that brand is marketed. A stage name can be a descriptive statement of the image you or your band project. Be unique and interesting to look at in some way….build your own unique stage persona.
Promo Tip #12 Hand out your CDs (or demos). Have your web link printed on the CD. Include your band name and contact info as well. Remember, your name on the work is more important than the name of the work. Hand the CD to club owners that feature your type of music.
One may also think about the blog title, domain name, description and content. Here, one has to take your time in thinking about a catchy but relative domain name. It is very difficult to find the domain name wanting as most one, two and three word top level domain names.